Privacy Policy

The Roots Community Healthcare Alliance (Roots Alliance) website is designed to provide you with useful information about us and to connect you with our network physicians and other healthcare professionals, with our services and with employment opportunities. Our website does not promote or sell products of any kind; we do hope, however, that the information we provide on our website encourages you to use our healthcare services or to join our organization as a patient member or employee.

As a healthcare leader, Roots Alliance is committed to maintaining the privacy of our website visitors.

Please see our Terms of Use for other terms and conditions governing your access to and use of our website.

Information We Gather

In an effort to provide our website visitors with the most useful information, we collect a limited amount of information about visits to our website, including the number of visits to the site, the date and time of day of these visits and the pages visited. This information helps us to evaluate the effectiveness of our site, improve the information available to site visitors and improve website performance.

Website Data Tracking

Our website tracking program does not provide us with personal information about our site visitors; however, the program gathers the following technical information about each visit, none of which can be used to determine personal information about a website visitor: internet service provider name (e.g., AOL or U-Verse), browser type (e.g., Internet Explorer, Mozzila Firefox), and internet protocol (IP) address. (An IP address (Internet Protocol address) is a unique address that computers use in order to identify and communicate with each other on a computer network. IP addresses can appear to be shared by multiple computers if they are part of a shared hosting web server environment.)

Secure, Online Forms

If we wish to gather personal information from you, we will ask you to fill out a form on the site. Each online form on our website describes the way in which we can use the information you provide, and providing personal information to us is completely voluntary and optional. If you supply any personal information to us on these forms (e.g., name, address or email address), we will not use this information to contact you unless you have specifically stated that we may do so. For example, with your permission, we may send you health information and health updates via email or we may send you reminders about specific health-related tests, such as Pap smears.

Email Security

Messages that you send to us by email (via the Contact Us links on our website pages) may not be secure. If you choose to send any confidential personal information to us via email, you accept the risk that a third party may intercept and use this information.

Online Surveys

Occasionally, we post surveys on our website to obtain input from you and other website visitors. We use the information gathered through these surveys to improve the services we provide our members or to improve the content and use of our website. Participation in these surveys is voluntary, and any demographic information requested (e.g., zip code) is not required to complete the survey.

Cookies

Roots Alliance does not use cookies on the public portion of its website, and we will not write a cookie to your hard drive when you visit our site. Roots Alliance only uses cookies on the secure portion of our website, which can be accessed only by authorized Roots Alliance providers, agents and staff.

Use of Information

Roots Alliance is the sole owner and user of all information collected on the website. Roots Alliance does not sell, give or disclose personal information gathered on the website to any third party, provided that Roots Alliance may provide such information to its authorized agents in order to conduct its business in the ordinary course. Furthermore, we release user information when we believe such release is appropriate to comply with the law; enforce or apply this privacy policy, any applicable terms of use or other agreements; or protect the interests of Roots Alliance, our members or others.

Security Measures

Roots Alliance takes reasonable precautions to protect the personal information provided to us voluntarily by our website visitors.

We protect electronic information behind a firewall and encrypt all data submitted through the online forms on our website. We also take appropriate measures to protect user information offline. Access to personal information is restricted to only those employees and agents who need the information to perform a task. Our employee computers are password protected, and employees must log in using their passwords each time they leave their computers. All employees receive training on Roots Alliance’s privacy and security practices. Finally, the servers we use to store personal information are secured behind locked doors, and only authorized individuals have access to these servers.

Questions or Changes

If you have questions about our website policy or need to correct the personal information you have voluntarily submitted to Roots Alliance through our website, please email us, or contact us by phone or mail.

Policy Change Notification

Roots Alliance uses the information collected from you in accordance with the privacy policy in effect when the information was collected. From time to time, Roots Alliance may change its privacy policy; for example, in light of new technology or a change in applicable law. If Roots Alliance decides to change the type of information it collects, how we use it, or under what circumstances, if any, we may disclose it, we will post a notice of these changes on the homepage of this website. Please check our website frequently to see recent changes to our Privacy Policy.

Links to Third-Party Websites

Our website contains links to other websites that are neither owned by nor controlled by Roots Alliance. Once you leave our website, our privacy policy no longer applies, and you will be subject to the privacy policies, if any, of the other website. Other information about our policies related to Third-Party Websites is in the Terms of Use.

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